Currently, there are about 150,000 Chatter networks, bundled for free with the company's other products, according to Barron's April 2 edition.
In particular, Chatter may help Salesforce.com compete against SAP and Oracle in the cloud-based human-resource services arena, the article said.
Salesforce customers Burberry Group Plc and Kimberly-Clark Corp have agreed to $10 million and $100 million contracts for Chatter and other nonsales automation services, Barron's said.
Shares of Saleforce.com closed at $154.51 Friday on the New York Stock Exchange.
(Reporting By Ilaina Jonas; Editing by Maureen Bavdek)
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