Nintendo's president announced the prices on Thursday in a web cast.
The creator of Super Mario is fielding the successor to its hit Wii console in the run-up to the busy year-end shopping season and is battling to woo gamers with Microsoft Corp, Sony Corp and more recently tablet and smartphone makers including Apple Inc.
Supporting two "GamePad" controllers designed to look and function like tablets, the first new console from Nintendo in six years will come with a social-gaming network function dubbed "Miiverse" installed and will be its first machine in 16 years to launch with a dedicated "Super Mario" game title.
($1 = 77.8700 Japanese yen)
(Reporting by Tim Kelly; Editing by Michael Watson)
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